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Modern American Animation
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Modern American Animation
This article discusses the history of animated films in the United States of America since the mid-80's to the early twenty-first century. This time is usually referred to as the"renaissance" of American animation. It was a time when numerous major American entertainment companies reform and revitalize their animation department following the decline that occurred in the 1960s, 70s and 1980s. From 1988 until the present Return of Disney In the mid 80's, it was during this time that the American animation industry was in disrepute. Toy commercials disguised as entertainment programs were the norm in the evening and morning of Saturdays. The only attempt was made by independent producers. Even animated films were projected in theaters from time to time however, the glamour of old was gone. Even the giant animation company Disney, which had fought a corporate acquisition in the 80's, was considering abandoning the production of animated feature films. The enthusiastic viewers, critics, and the animators were taken by surprise when the long-awaited revival in animation took place in the longest and most conservative of corporations, Disney. Disney experienced a dramatic change in the 1980s, and under its new chief Michael Eisner the company relocated to his feet, returning to its origins and reviving their studies. In 1988 the study worked together with Steven Spielberg to produce the animated film Who Framed Roger Rabbit, directed by Robert Zemeckis. It was a hit, and gave to the animation industry a long-awaited boost at the time. Visit:- Roger Rabbit not only earned the director a lot of money for Disney, but also sparked the popularity of classic animation that continues until today. Animation's history abruptly became the subject of academic study (and their admirers). Many directors, including business legends like Chuck Jones and Friz Freleng became the center of attention, being acclaimed after decades of being overlooked by both the general public and industry professionals. Disney continued the great success of Who Framed Roger Rabbit? in "The Little Mermaid", the first in a series of animated movies that seemed to recreate the magic of the golden age of Walt Disney himself. The studio made a lot of investments in cutting-edge technology for computer-generated animation for such reasons and could also produce great films such as "Beauty and the Beast" and "Aladdin," which attracted audiences who hadn't previously seen for decades. Once offered a visual feast that hasn't been surpassed since the 1940s. The peak of the hit Disney occurred in 1994, when the film "The Lion King" exceeded every expectation of the research to become one of the biggest successes ever. And even later Disney films as "Pocahontas," "The Hunchback of Notre Dame", "Hercules," "Mulan" and "Tarzan" was blockbusters. Disney can also be seen making its mark in the largely unexplored realm of animated television shows. With the success of shows like "The New Adventures of Winnie the Pooh", "The Adventures of the Gummi Bears Disney" and "Duck adventures", the "new" Disney made his name in the world of TV animation. Through association and repetition, Disney can provide high quality television animation. A large-scale diffusion series was produced in the mid-nineties with some critics designating "Gargoyles" as the Disney animation project for TV's most ambitious and best done artistically. The soundtracks of each of the animated films were an important element of the success of these films, as Disney included in all of these films a strong vocalist from across the spectrum of music, like Elton John (The Lion King), Luis Miguel (The Hunchback of Notre Dame), Ricky Martin (Hercules), Christina Aguilera (Mulan), Celine Dion (Beauty and the Beast), Ricardo Montaner (Aladin), Jon Secada (Pocahontas) and many more. Spielberg as well as animation Spielberg and Bluth While Disney brought new life in animation Steven Spielberg was making his own style. The life of an amateur animator, Spielberg was also interested in creating high-quality animation and worked with his opponent, Don Bluth animation producer to produce "Fievel and the New World." The box office success of this and Bluth's next feature, "In The Land", Hollywood made him realize that Disney did not hold the sole rights to animated films. The other Hollywood studios returned to producing its own animated films but they fell into the trap of trying to imitate the 1997 film of Disney Don Bluth, "Anastasia" produced by Fox it is referred to as the film that launched in the Fox Animation Studios and Disney's competition, however, these studies failed to succeed after "Anastasia" and closed in 1999. As with all successful films of Disney, "Anastasia" was attended by Thalia, who played the main theme of the soundtrack, which was available of Spanish, English and Portuguese. Spielberg and Warner Bros. Spielberg, meanwhile, switched to TV and worked together with animation studio Warner Bros. to produce "The Tiny Toon Adventures," an animated high-quality series that paid tribute to the fantastic cartoons of Termite Terrace. "The Tiny Toon Adventures" was a hit thanks to the young audience, which led Warner Bros to resurrect his dying animation studio and be once again be a major player on the scene of cartoons. The Tiny Toon Steven Spielberg were extended with the release of "Animaniacs" and "Pinky and the Brain". The second one not only attracted people who were not familiar with Warner Bros., but also caught the attention of viewers adolescents and adults. Bakshi's return Ralph Bakshi, director of inventive animated films like "Fritz the Cat" and original "Lord of the Rings" returned to animation following a brief stop in the mid-80's. He joined with younger Canadian animator John Kricfalusi and the legendary British band "The Rolling Stones" to make an animation music video to promote "The Harlem Shuffle", that was completed in the beginning of 1986. While the music video was not very talkative however, Bakshi created a production team "Bakshi Animation" project continued with the short-lived , but well received "The New Adventures of Mighty Mouse." Bakshi & Co, worked on numerous projects at the end of the 80s The most notable was "Cool World: a blonde between two worlds", that premiered in 1992. The production grew out of control and ended up getting a lot of criticism and largely ignored by the public. outsourcing of animation The most important reason for enhancing levels of American animation is its ability to outsource the heavy lifting to smaller animation studios in the South and Southeast Asia gaining a large number of frames at a lower cost. The script, character design and storyboarding are all done in American offices. Models, storyboards and color books are mailed overseas. This can cause problems as no final product can be produced until the frames have been sent into the U.S.. Although budgets have been cut in recent years, production companies from abroad are chosen by episode or even per episode, dependent on the amount of money available at that time. In the end, there is significant differences in quality from one episode to another. This is especially evident in shows like "Gargoyles" and "Batman": The Animated Series where there are instances when the characters are entirely different from one episode to the dismay of the directors. Adult Animation The Simpsons In the 90's came the first wave of animated shows whose main goal was to appeal to adults after a gap in the series for more than a decade. From 1989 on "The Simpsons," an animated short based on"The Simpsons," a spin-off of "The Tracey Ullman Show," became the first animated series to air in high-end air ever since "The Flintstones" and captivated a large part of the audience. It was the first wildly successful show on the fledgling Fox and caused no sensitivity, entering popular culture and getting a wide audience. In 2008 "The Simpsons" seem to be in no danger of slowing down, and may overtake "Gunsmoke" as the fiction program that is on air for longer the time of American television. In 2007 , they released their debut movie "The Simpsons: The Movie", dubbed by Spanish as well as Chinese. Ren and Stimpy It was in the year 1991 that Nickelodeon launched "The Ren and Stimpy Show," "Ren and Stimpy" was a quirky series run riot was a departure from the conventional rules of correct drawings of Saturday mornings and instead chose the unique style of the golden era. Moreover, the series creator, John Kricfalusi, who had worked as an animator during the decline of Saturday morning, was much influenced by the classic work of Bob Clampett.

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